本書介紹全球餐飲行業最新品牌形象設計案例，分三大類：餐廳、甜品店和咖啡屋。不只展示品牌CIS設計，還展示了各餐飲店的店鋪外觀、室內空間等整體形象，透過平面與空間的結合讓您了解餐飲品牌獨特的故事和理念。 書中從建築外觀、室內設計、平面元素、設計理念以及最重要的食物的感覺，全方位展示品牌的一致性，提供給客戶完整一致的體驗。案例新穎、實用性強，豐富內容適合相關行業的企劃行銷、設計師，甚至是有興趣自己開業的讀者參考學習。 This book focuses on brand identity designs for restaurants, which has selected 100 excellent branding cases around the world. In this book, we present the brand design al...(展开全部)

Although created to fulfill ephemeral needs, great works of graphic design often become memorable cultural icons representing the times and places of their origins. Design Literacy presents ninety-three "object lessons, " specific histories examining the contexts in which well-known, unknown, and anonymous works have made decisive contributions to the evolution of graphic desig...(展开全部)

Creativity is more than an inborn talent; it is a hard-earned skill, and like any other skill, it improves with practice. Graphic Design Thinking: How to Define Problems, Get Ideas, and Create Form explores a variety of informal techniques ranging from quick, seat-of-the-pants approaches to more formal research methods for stimulating fresh thinking, and ultimately arriving at ...(展开全部)

Featuring 75 of the world's most influential designers, this book presents the story of graphic design through the fascinating personal stories and significant works that have shaped the field. Arranged in chronological order, the book shows the development of design, from early innovators such as Edward McKnight Kauffer and Alexey Brodovitch to key figures of mid-century Swiss...(展开全部)

This is the first comprehensive analysis of emerging office design practice to support and enhance the performance of knowledge workers. It explains how the office is being reinvented to respond to the imperatives of knowledge work, as well as the changing social imperatives and technology of the new millennium. A wide range of international workplace architecture and interior ...(展开全部)

The titles in our best-selling Design Brief series are highly praised by graphic design students, educators, and professionals worldwide as invaluable resources. Each beautifully designed, affordable volume offers a concise overview of a design fundamentalthe hows of design. But as most seasoned designers will tell you, a comprehensive education also requires an understanding o...(展开全部)

Now available for the first time in paperback, the best-selling "What is Graphic Design?" explores all the issues that shape design today: economics, ethics, technology, theory, and developments in other arts. It looks at how graphic design has evolved over the centuries, from the development of book printing in medieval Germany to the present day, including magazines, corporat...(展开全部)

Graphic design as a formal discipline is in constant flux. In recent years, the digitalisation of media and the return of materials and personal identity have strongly influenced the development of graphic design and its adjoining disciplines. This evolution has prompted graphic designers to define new rules and aesthetics paving the way for future media. Regular examines and d...(展开全部)